Blog

If you want to build a better future, you must believe in secrets. The great secret of our time is that there are still uncharted frontiers to explore and new inventions to create. In Zero to One, legendary entrepreneur and investor Peter Thiel shows how we can find singular ways to create those new things. Thiel begins with the contrarian premise that we live in an age of technological stagnation, even if we’re too distracted by shiny mobile devices to […]

Pitch Anything: An Innovative Method for Presenting, Persuading, and Winning the Deal (You need to read and lsiten to this book as many times as you can. This is how to pitch perfect! anything!) When it comes to delivering a pitch, Oren Klaff has unparalleled credentials. Over the past 13 years, he has used his one-of-a-kind method to raise more than $400 million–and now, for the first time, he describes his formula to help you deliver a winning pitch in […]

There are laws of nature, so why shouldn’t there be laws of marketing? As Al Ries and Jack Trout—the world-renowned marketing consultants and bestselling authors of Positioning—note, you can build an impressive airplane, but it will never leave the ground if you ignore the laws of physics, especially gravity. Why then, they ask, shouldn’t there also be laws of marketing that must be followed to launch and maintain winning brands? In The 22 Immutable Laws of Marketing, Ries and Trout […]

Traction: How Any Startup Can Achieve Explosive Customer Growth Most startups don’t fail because they can’t build a product. Most startups fail because they can’t get traction. Startup advice tends to be a lot of platitudes repackaged with new buzzwords, but Traction is something else entirely. As Gabriel Weinberg and Justin Mares learned from their own experiences, building a successful company is hard. For every startup that grows to the point where it can go public or be profitably […]

Ask: The Counter-intuitive Online Method to Discover Exactly What Your Customers Want to Buy…Create a Mass of Raving Fans…and Take Any Business to the Next Level “What Ryan Levesque has done is give you the art and the science behind figuring out EXACTLY what your prospects want… and then delivering it via an incredibly effective sales process. Buy this book and put the formula to work in your business – the results speak for themselves.” – Jeff Walker, #1 NY […]

How do successful companies create products people can’t put down? Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us? Nir Eyal answers these questions (and many more) by explaining the Hook Model—a four-step process embedded into the products of many successful companies to subtly encourage customer behavior. Through consecutive “hook cycles,” these products reach their ultimate goal of bringing […]

Millions of readers have acquired the secrets of success through The Magic of Thinking Big. Achieve everything you always wanted: financial security, power and influence, the ideal job, satisfying relationships, and a rewarding, happy life. Set your goals high…then exceed them! Millions of people throughout the world have improved their lives using The Magic of Thinking Big. Dr. David J. Schwartz, long regarded as one of the foremost experts on motivation, will help you sell better, manage better, earn more […]

The Power of Consistency: Prosperity Mindset Training for Sales and Business Professionals How to achieve wealth, happiness, and peace of mind through personal responsibility The Power of Consistency is based on the fundamental premise that private declarations dictate future actions. In other words, we tend to take actions with the thoughts and beliefs we consistently have, and the cumulative results of those actions eventually create the quality and circumstances of our lives and businesses. Therefore, transformative change in life and […]

Lead with a Story: A Guide to Crafting Business Narratives That Captivate, Convince, and Inspire Storytelling has come of age in the business world. Today, many of the most successful companies use storytelling as a leadership tool. At Nike, all senior executives are designated “corporate storytellers.” 3M banned bullet points years ago and replaced them with a process of writing “strategic narratives.” Procter Gamble hired Hollywood directors to teach its executives storytelling techniques. Some forward-thinking business schools have even added […]

This is a scientific based success methodology distilled down into its one easy and effective method. This simple method utilized your own self-talk to create a more powerful and effective internal dialogue. The Magic Question might sound too good to be true, but it’s based on sound brain science and advanced linguistics. Best of all… it’s easy to read and filled with fun stories. It has nothing to do with more effort, visualization, or even goal-setting, but can serve to […]