Books

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Team of Teams: New Rules of Engagement for a Complex World

Team of Teams: New Rules of Engagement for a Complex World

What if you could combine the agility, adaptability, and cohesion of a small team with the power and resources of a giant organization? THE OLD RULES NO LONGER APPLY . . . When General Stanley McChrystal took command of the Joint Special Operations Task Force in 2004, he quickly realized that conventional military tactics were failing. Al Qaeda in Iraq was a decentralized network that could move quickly, strike ruthlessly, then seemingly vanish into the local population. The allied forces […]

Leaders: Myth and Reality

Leaders: Myth and Reality

An instant national bestseller! Stanley McChrystal, the retired US Army general and bestselling author of Team of Teams, profiles thirteen great leaders to show that leadership is not what you think it is—and never was. Stan McChrystal served for thirty-four years in the US Army, rising from a second lieutenant in the 82nd Airborne Division to a four-star general, in command of all American and coalition forces in Afghanistan. During those years he worked with countless leaders and pondered an ancient […]

Books every entrepreneur MUST read!

Books every entrepreneur MUST read!

We are constantly on the look out for new, meaningful and inspiring books. Please check back regularly for our latest recommendations. And don’t forget to check out recommended books of the week. Click here to find out. When was the last time you read a good book and went on an adventure, learned something new, exercised your brain, and fed your curiosities? It’s true that we were all taught to read to comprehend better and communicate. However, the benefits of […]

Zero to One: Notes on Startups, or How to Build the Future

Zero to One: Notes on Startups, or How to Build the Future

If you want to build a better future, you must believe in secrets. The great secret of our time is that there are still uncharted frontiers to explore and new inventions to create. In Zero to One, legendary entrepreneur and investor Peter Thiel shows how we can find singular ways to create those new things. Thiel begins with the contrarian premise that we live in an age of technological stagnation, even if we’re too distracted by shiny mobile devices to […]

Pitch Anything!

Pitch Anything!

Pitch Anything: An Innovative Method for Presenting, Persuading, and Winning the Deal (You need to read and lsiten to this book as many times as you can. This is how to pitch perfect! anything!) When it comes to delivering a pitch, Oren Klaff has unparalleled credentials. Over the past 13 years, he has used his one-of-a-kind method to raise more than $400 million–and now, for the first time, he describes his formula to help you deliver a winning pitch in […]

The 22 Laws Of Marketing!

The 22 Laws Of Marketing!

There are laws of nature, so why shouldn’t there be laws of marketing? As Al Ries and Jack Trout—the world-renowned marketing consultants and bestselling authors of Positioning—note, you can build an impressive airplane, but it will never leave the ground if you ignore the laws of physics, especially gravity. Why then, they ask, shouldn’t there also be laws of marketing that must be followed to launch and maintain winning brands? In The 22 Immutable Laws of Marketing, Ries and Trout […]

How To Achieve Explosive Customer Growth

How To Achieve Explosive Customer Growth

Traction: How Any Startup Can Achieve Explosive Customer Growth Most startups don’t fail because they can’t build a product. Most startups fail because they can’t get traction. Startup advice tends to be a lot of platitudes repackaged with new buzzwords, but Traction is something else entirely. As Gabriel Weinberg and Justin Mares learned from their own experiences, building a successful company is hard. For every startup that grows to the point where it can go public or be profitably […]

Ask: The Method to Discover Exactly What Your Customers Want to Buy!

Ask: The Method to Discover Exactly What Your Customers Want to Buy!

Ask: The Counter-intuitive Online Method to Discover Exactly What Your Customers Want to Buy…Create a Mass of Raving Fans…and Take Any Business to the Next Level “What Ryan Levesque has done is give you the art and the science behind figuring out EXACTLY what your prospects want… and then delivering it via an incredibly effective sales process. Buy this book and put the formula to work in your business – the results speak for themselves.” – Jeff Walker, #1 NY […]

Hooked: How to Build Habit-Forming Products

Hooked: How to Build Habit-Forming Products

How do successful companies create products people can’t put down? Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us? Nir Eyal answers these questions (and many more) by explaining the Hook Model—a four-step process embedded into the products of many successful companies to subtly encourage customer behavior. Through consecutive “hook cycles,” these products reach their ultimate goal of bringing […]

The Magic of Thinking Big!

The Magic of Thinking Big!

Millions of readers have acquired the secrets of success through The Magic of Thinking Big. Achieve everything you always wanted: financial security, power and influence, the ideal job, satisfying relationships, and a rewarding, happy life. Set your goals high…then exceed them! Millions of people throughout the world have improved their lives using The Magic of Thinking Big. Dr. David J. Schwartz, long regarded as one of the foremost experts on motivation, will help you sell better, manage better, earn more […]

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